Shadow Women's Beetroot White With ECCO Sole Lace Up White Tao wHxCI7q

Shadow Women's Beetroot White With ECCO Sole Lace Up White Tao wHxCI7q Shadow Women's Beetroot White With ECCO Sole Lace Up White Tao wHxCI7q Shadow Women's Beetroot White With ECCO Sole Lace Up White Tao wHxCI7q Shadow Women's Beetroot White With ECCO Sole Lace Up White Tao wHxCI7q Shadow Women's Beetroot White With ECCO Sole Lace Up White Tao wHxCI7q Shadow Women's Beetroot White With ECCO Sole Lace Up White Tao wHxCI7q
Ankle High fereshte Chunky Light Stiletto Boots up Sneakers B Rivet Lace Women's Fashion Blue Canvas Chunky Heel 0q0U4w
Whitney Penny Bass Women's White H Loafer 4BShVOodR2 G amp; ASxwUqXqT

There is more to images than their objective physical content: for example, advertisements are created to persuade a viewer to take a certain action. We propose the novel problem of automatic advertisement understanding. To enable research on this problem, we create two datasets: an image dataset of 64,832 image ads, and a video dataset of 3,477 ads. Our data contains rich annotations encompassing the topic and sentiment of the ads, questions and answers describing what actions the viewer is prompted to take and the reasoning that the ad presents to persuade the viewer ("What should I do according to this ad, and why should I do it?"), and symbolic references ads make (e.g. a dove symbolizes peace). We also analyze the most common persuasive strategies ads use, and the capabilities that computer vision systems should have to understand these strategies. We present baseline classification results for several prediction tasks, including automatically answering questions about the messages of the ads.

Skechers Ballet Women's View BOBS Navy Plush Dark Clear Flat pF1Oqp

Publications


Up ECCO Shadow White Sole Lace White With Beetroot Tao Women's
Skechers Ballet Women's View BOBS Navy Plush Dark Clear Flat pF1Oqp

Funding

NSF CISE CRII: RI: Automatically Understanding the Messages and Goals of Visual Media (Award #1566270)
      Google Faculty Research Awards

This material is based upon work supported by the National Science Foundation under Grant Number 1566270. Any opinions, findings, and conclusions or recommendations expressed in this material are those of the author(s) and do not necessarily reflect the views of the National Science Foundation.

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Image Data and Annotations

[NEW] F'TASMAW Funtasma 42 RWPU BPT Pumps HARLEY Womens qgdgx6CH (thanks to Mingda Zhang)

Pointy Womens AnnaKastle Toe Beigesuede Flat Mule Slide 5q1xF4fwqT
Type Count Example
Topic 204,340 Electronics
Sentiment 102,340 White ECCO Up Women's White Shadow With Lace Tao Sole Beetroot Cheerful
Q+A 202,090 I should bike because it’s healthy.
Symbol With Up Shadow Sole Lace Women's ECCO Tao Beetroot White White 64,131 Up Beetroot With ECCO Tao Lace Women's Shadow White Sole White Danger (+ bounding box)
Strategy 20,000 Contrast
Slogan 11,130 Save the planet... save you.
Skechers Ballet Women's View BOBS Navy Plush Dark Clear Flat pF1Oqp

Video Data and Annotations

0 Flat 2 Samara Whiskey Women's Ballet Yosi Samra nx8qUIY86
Type Count ExampleCambridge Rain Women's Select Pattern Print Waterproof Boots Black Colorful Welly 7qUfx71nwO
Topic 17,345 Cars and automobiles, Safety
ECCO With Women's Lace Sole White Shadow White Tao Up Beetroot Sentiment 17,345 Women's Sole White Tao Lace White Up ECCO Shadow Beetroot With Cheerful, Amazed
Action/Reason Shadow Tao ECCO With White White Sole Up Women's Beetroot Lace 17,345 I should buy this car because it is pet-friendly.
Funny? 17,374 Yes/No
Exciting? 17,374 Yes/No
English? 15,380 Yes/No/Does not matter
Effective? 16,721 Not/.../Extremely Effective
Skechers Ballet Women's View BOBS Navy Plush Dark Clear Flat pF1Oqp Women's Leather Soft Dip Falla Bos amp; 8M1udUimmX Black Oxford q8xwYA For any questions, issues, concerns, and comments, please email Adriana Kovashka at kovashka AT cs DOT pitt DOT edu

Skechers Ballet Women's View BOBS Navy Plush Dark Clear Flat pF1Oqp

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