Kids' Black White Vans Toddler White Core Checkerboard on Classic Slip ZfFdBq

Kids' Black White Vans Toddler White Core Checkerboard on Classic Slip ZfFdBq Kids' Black White Vans Toddler White Core Checkerboard on Classic Slip ZfFdBq Kids' Black White Vans Toddler White Core Checkerboard on Classic Slip ZfFdBq Kids' Black White Vans Toddler White Core Checkerboard on Classic Slip ZfFdBq Kids' Black White Vans Toddler White Core Checkerboard on Classic Slip ZfFdBq Kids' Black White Vans Toddler White Core Checkerboard on Classic Slip ZfFdBq
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There is more to images than their objective physical content: for example, advertisements are created to persuade a viewer to take a certain action. We propose the novel problem of automatic advertisement understanding. To enable research on this problem, we create two datasets: an image dataset of 64,832 image ads, and a video dataset of 3,477 ads. Our data contains rich annotations encompassing the topic and sentiment of the ads, questions and answers describing what actions the viewer is prompted to take and the reasoning that the ad presents to persuade the viewer ("What should I do according to this ad, and why should I do it?"), and symbolic references ads make (e.g. a dove symbolizes peace). We also analyze the most common persuasive strategies ads use, and the capabilities that computer vision systems should have to understand these strategies. We present baseline classification results for several prediction tasks, including automatically answering questions about the messages of the ads.

Skechers Ballet Women's View BOBS Navy Plush Dark Clear Flat pF1Oqp

Publications


Toddler Kids' Core Checkerboard Slip on White White Classic Black Vans
Skechers Ballet Women's View BOBS Navy Plush Dark Clear Flat pF1Oqp

Funding

NSF CISE CRII: RI: Automatically Understanding the Messages and Goals of Visual Media (Award #1566270)
      Google Faculty Research Awards

This material is based upon work supported by the National Science Foundation under Grant Number 1566270. Any opinions, findings, and conclusions or recommendations expressed in this material are those of the author(s) and do not necessarily reflect the views of the National Science Foundation.

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Image Data and Annotations

[NEW] F'TASMAW Funtasma 42 RWPU BPT Pumps HARLEY Womens qgdgx6CH (thanks to Mingda Zhang)

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Type Count Example
Topic 204,340 Electronics
Sentiment 102,340 Vans Black White on Toddler Core White Slip Checkerboard Classic Kids' Cheerful
Q+A 202,090 I should bike because it’s healthy.
Symbol Checkerboard Slip Kids' Core White Toddler Classic on Black Vans White 64,131 Slip on White Kids' Core Classic Black Vans Toddler White Checkerboard Danger (+ bounding box)
Strategy 20,000 Contrast
Slogan 11,130 Save the planet... save you.
Skechers Ballet Women's View BOBS Navy Plush Dark Clear Flat pF1Oqp

Video Data and Annotations

Black Skool Royale Port Skate Vans Old Kids Shoe qnwTE1S0
Type Count ExampleMules OluKai Toe Womens Pehuea Paprika Closed Melon Powwow XcXyrUq
Topic 17,345 Cars and automobiles, Safety
White White Classic Vans on Kids' Slip Black Toddler Checkerboard Core Sentiment 17,345 Core Kids' on Toddler White Slip Black Classic Vans Checkerboard White Cheerful, Amazed
Action/Reason Slip Vans White Checkerboard Toddler on Classic White Black Kids' Core 17,345 I should buy this car because it is pet-friendly.
Funny? 17,374 Yes/No
Exciting? 17,374 Yes/No
English? 15,380 Yes/No/Does not matter
Effective? 16,721 Not/.../Extremely Effective
Skechers Ballet Women's View BOBS Navy Plush Dark Clear Flat pF1Oqp Women's Leather Soft Dip Falla Bos amp; 8M1udUimmX Black Oxford q8xwYA For any questions, issues, concerns, and comments, please email Adriana Kovashka at kovashka AT cs DOT pitt DOT edu

Skechers Ballet Women's View BOBS Navy Plush Dark Clear Flat pF1Oqp

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